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Golden Rule

Who do you really work for?

June 15, 2009 by Bay Jordan

Who do you really, really work for? (Sung to the tune of "what do you really, really want?") This may seem like a strange question, … Read more

Categories Business Strategy, Employee Engagement, Happiness at work, Human Capital, People Management, Talent Management, War for Talent Tags competitive advantage, democratic approach, employee engagement, employer branding, employment contracts, global competitive pressures, Golden Rule, livelihood, master and servant, passion and commitment, war for talent 3 Comments

Will Your Principles Stand the Test of Time?

March 17, 2009 by Bay Jordan

On the face of it, shareholder value is the dumbest idea in the world. Shareholder value is a result not a strategy… your main constituencies … Read more

Categories Business Strategy, Customer Service, Employee Engagement, Happiness at work, Human Capital, People Management, Redundancy (Mass Layoffs) Tags basic principles, employee engagement, energy and enthusiasm, erosion of principles, Golden Rule, human happiness, inspire people, loss of integrity, organisational values, provision of service, pursuit of profit, shareholder value, timeless value, treadmill of growth, what is business for, worthwhile purpose Leave a comment
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